Journal / Mj-ca-07

The Beginning of Mojo

How a private obsession with movements became a small independent maison — told through our first open-heart.

Min butik· July 24, 2026

Every brand has an origin story. Ours begins with a simple frustration: the watches we wanted to wear didn't exist at a price that made sense.

The first sketch

Mojo was founded in 2025 with a single principle that distinctive, well-made watches should be accessible. Not cheap, but honest. Every detail should earn its place on the wrist.

The first collection came together over six months of prototyping. We started with the Atelier series — sculptural cases, guilloché dials, and complications that reward close looking. From there, the range grew to include travel, sport, and dress pieces, each with its own personality but sharing a common design language.

What's ahead

We're a young maison. Our collections are small, our runs are limited, and every watch is made with the intention that it should outlast trends. This is the beginning.

The watch in this entry
Heritage Open-Heart
MJ·CA·07

Heritage Open-Heart

5 000 kr View Watch →

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